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LEADING VOICES
DESTINATIONS CHANGING TOURISM FOR GOOD
CHANGE IS ON THE ITINERARY
We know we need to change how we live our lives – in the day to day and on special occasions. Some of our most memorable occasions happen as we travel and experience new places. The industry that makes tourism possible is uniquely positioned to connect people and new perspectives, and it bears a profound responsibility to innovate and lead by example.
We are proud to be working with a growing number of destinations (the Collective) that are acting on that responsibility. These destinations are led by individuals who understand what is at stake, recognize the access they have to make a difference, and ensure residents and visitors can experience innovations and live differently in real life. These destinations are our leading voices.
INTERVIEWS WITH THE LEADERS
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